Why Email Marketing Is Still Important [infographic]

Posted on December 27, 2012 by in Email Marketing Ideas

With the explosive growth in companies’ social media spending, there is much speculation that email marketing is becoming obsolete. However, for small business owners, email marketing remains an indispensable tool. According to Forrester Research, 9 out of 10 marketers say email is their primary channel for generating leads. In addition, B2B Marketing’s Email Benchmarking Report reveals more than… Continue Reading…

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Email: Friend or Foe? [infographic]

Posted on December 11, 2012 by in Email Marketing Ideas

According to The Radicati Group, email usage is only going to increase- to 507 billion messages per day (estimated). So, as a small business owner (and therefore marketer), you may be wondering: How much email is too much email? Look over the infographic below (click to view full-size), and let us know your thoughts. Have… Continue Reading…

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